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JAM: Tea Room & Music Bar
purpose. LMU experimental type
about the project. An art deco inspired concept for a daytime tea room & nighttime music bar. Jewel tones & simplistic type balance the duality of a classy brunch and a rousing night of music. The challenge was to create a hand lettered typeface for the venue by cultivating a desired atmosphere and seeing it through in the typography.
JAM: Mood-boarding and Prototyping
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